FAITH HILL.- Grammy Award Winner to Debut Signature Fragrance
NY — Coty Inc., a leader in the global beauty industry and the world’s largest fragrance company, announced today the signing of the five-time Grammy Award winning, world-renowned recording artist Faith Hill to develop and market her own debut fragrance.
Known for her talent, elegance and engaging persona, the yet-to-be named fragrance will capture Hill’s natural beauty, warmth and strength. The partnership marks the first fragrance venture for the singer, who has celebrated the sale of more than 30 million albums.
“Faith Hill defines all-American beauty”, said Bernd Beetz, Chief Executive Officer, Coty Inc. “Her ability to juggle a widely successful career and family, while embodying grace, glamour and style, is an inspiration to women. We are very excited about this fragrance collaboration and look forward to a long and fruitful partnership.”
“I had no idea of how exciting and creative it would be to work not only with a great company like Coty, but with some of the leading perfumers in the world,” said Faith. "In one respect, putting out a fragrance is like releasing a new album – you just hope that everyone will enjoy it.”
Tentatively set to launch fall/winter 2009, the new fragrance will be widely distributed in major retailers across North America. Marketing plans for the fragrance are currently in development. Additional information will be announced closer to the launch.